Watering Restrictions one sheet

Work created for the Bonita Bay Group through Sharon Arnold of Gravina Smith PR firm in Fort Myers, FL. The client was looking for a simple flyer they could distribute throughout their protperties to notify residents of new watering restrictions. I also created a cling decal to complement the campaign that was displayed on golf carts within the properties.

Food Compounds flier

As part of the direct mail marketing team at CRC Press/Taylor & Francis we would often be creating pieces for books long before they were published. Sometimes we were lucky enough to have great color artwork or photos available from the author. In other cases, like the one above, we learned to adapt, finding and creating appropriate artwork out of existing materials on hand. Working with a team of talented copywriters and fellow artists we turned out dozens and dozens of these things every month. I used to average 30 new pieces a month.